Alcoholics Anonymous New Zealand have produced television advertisements targeted at both men and women, and been the subject of a television documentary.
You can view via these links:

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 Canterbury Television recorded a documentary, I am an Alcoholic, in July/August 2010, which shows how AA works and the help and support available via AA.

To watch, click on the following links:

I am an Alcoholic Part 1.                                                                                                          I am an Alcoholic Part 2.